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Senior Research Executive – Qualitative



Overall responsibility
The Senior Research Executive Qualitative (SRE) is part of the Firefly Client Service team in their office.  Their primary responsibility is to work with senior managers to serve as a liaison between MB Firefly and its clients, with responsibility for appropriate high levels of service to those clients.
Key responsibilities
  • Acts as a liaison between the Client and MB on project-related issues with supervision, ensuring that their needs are being met
  • Developing ability to build client relationships
  • Day to day involvement with client projects, including designing topic and interview guides, involvement in focus groups/in-depth interviews and other qualitative approaches, liaison with project management, interpretation and development of recommendations, preparation of presentation of findings, liaison with CSS
  • Undertakes client presentations while accompanied by senior account team members
  • Demonstrates some marketing knowledge and applies to working relationships with clients

Assists in developing new business amongst existing clients and actively begins to identify and report back all potential leads with clients

  • Develops individual job costs, monitoring job costs throughout the project and ensures profitability, with some supervision
  • Works on/drafts and attends business pitches/proposals
  • Builds and develops a good working knowledge of key MB qualitative tools and techniques
  • Assists with training and provides guidance to junior team members
  • Provides technical advice to junior members of his/her team

The SRE reports to a AM / AD.
Personal skills
The following skills are essential:

  • At least 3-5 years experience in Client Service
  • Proven marketing (research) knowledge
  • Proven knowledge of MB qualitative products and philosophy (if being promoted internally)
  • Strong analytical skills
  • Attention to detail and accuracy (oversees the production and delivery of quality outputs at all times)
  • Project management – ability in all aspects of project management and across different types of accounts.  Supports team leaders to complete project based client requirements, standards and schedules.  Focuses on quality control, smooth operations and clear communications between CS and PM.
  • Developing skills in managing people, including staff development
  • Demonstrated ability to build strong client relationships
  • Strong presentation and interpersonal communications skills
  • Fluency (verbal and written) in English and [Local Language] essential
  • Cultural awareness
To find out more information about the role and to apply, please click here

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